School of Sport and Exercise Science
College of Natural and Health Sciences
Ph.D. Sport and Exercise Science, Emphasis in Sport Administration (2008)
Doctoral Minor: Applied Statistics and Research Methods
The University of Northern Colorado, Greeley, Colorado Advisor: Dr. David Stotlar Dissertation: Perceptions of Ticket Pricing in Major League Baseball: A Case Study of the Colorado Rockies
M.S. Kinesiology, Emphasis in Sport Management (2004)
Illinois State University, Normal, Illinois
Advisor: Dr. Chad D. McEvoy
B.S. Human Performance and Leisure Studies, Emphasis in Sport Management (2000)
Wayne State College, Wayne, Nebraska
The University of Northern Colorado – Greeley, Colorado (August 2015-Present)
Mississippi State University - Starkville, Mississippi (August 2008-August 2015)
Editorial Board Member
Professional Development - Associations and Affiliations
Revenue Generation in Collegiate and Professional Sport
Mayer, K., Morse, A., & DeSchriver, T. (2017). Factors influencing the price of luxury suites in collegiate sports. Sport Marketing Quarterly, 26(2), 75-86.
Mayer, K., Morse, A., Eddy, T., Love, A. (2017). Constraint factors affecting non-attendance in collegiate volleyball. International Journal of Sport Management and Marketing, 17(3), 182-199.
Dodds, M., DeGaris, L., Morse, A., Velez-Colon, L. & Perricone, D. (2015). Increasing baseball revenue from the female market. Case Studies in Sport Management, 4(11), 1-7.
Popp, N., Weight, E., Dwyer, B., Morse, A., & Baker, A. (2015). Measuring degree satisfaction among graduates and current students in sport management master’s degree programs. Sport Management Education Journal, 9(1), 25-38.
Morse, A. & McEvoy, C. (2014). Qualitative research in sport management: Case study as a methodological approach. The Qualitative Report, 19(How to Article 17), 1-13.
Morse, A. (2014). Season ticket holder no-shows: An attendance dilemma at Mississippi State baseball games. Case Studies in Sport Management, 2(9), 1-15.
McEvoy, C., Morse, A., & Shapiro, S. (2013). Factors influencing NCAA Division I athletic department revenues. Journal of Issues in Intercollegiate Athletics,6(14), 249-267.