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Rowing, Not Drifting 2030 is a living strategic plan, divided into five two-year phases, that will guide and establish a broad foundation for UNC to build upon today and into the future.

Measuring Success

The university is in the process of identifying metrics and developing dashboards to report on the progress of the strategic plan. Communicating and sharing this information will be critical to maintaining focus and alignment in order to adjust planning and implementation efforts. UNC will provide regular updates to the university community regarding Rowing, Not Drifting 2030, and this information will be accessible on this website. 


UNC will provide strategic planning resources to divisions and departments and will post information on this website. We encourage everyone to check this site often to review new information that is posted. 


Efforts across the university will be vital to the success of Rowing, Not Drifting 2030—and we want to celebrate successes aligned to this effort that emerge from every corner of UNC. Sharing feedback is an important aspect of the strategic planning process and is encouraged. Throughout the year, UNC will host informational sessions regarding the strategic planning process to share more details and answer questions. The university is also creating a form that will be posted on this site to share strategic planning progress, success stories, feedback, and ideas for the future.