The accuracy of UNC's web pages not only affect search engine rankings, but also the credibility of our university.
OU Campus offers tools to check broken links, misspellings, and accessibility. Web Communications can enable analytics on the Web Author's dashboard so the user interaction with the site can be analyzed and decisions made about content priority.
Certain elements, such as alt tags for images and titles for pages, are now required before a page can be saved. This will assist in search engine optimization (SEO).
In addition, pages can require approval before being published, allowing oversight of all content and design.