Social Media at UNC

Social media channels such as Facebook, Twitter, Flickr, YouTube, LinkedIn, blogs and online forums present an opportunity to enter into a conversation and manage key communications with the university’s various constituents.

The use of social media carries a responsibility to use it wisely and according to best practices. Questions to ask include:

  • Does my area need a social media site for communication/relationship building?
  • What are the goals of the site?
  • Who will keep the content fresh and engage with the users on a daily basis?
  • How will I communicate the community etiquette of the site?
  • How will I know if the site is successful?

The university has developed a set of guidelines and best practices to assist areas in decisions. A Social Media Guidance Group has been formed to review questions and provide future direction.

The university has several university level sites and supports the development of appropriate department/organization/committee sites. Approved sites will be listed on the university's social media portal to allow audiences to choose the areas they are interested in.

To have your page listed on the UNC social media portal:

Contact Ronna Johnston with questions.