Web Guidelines



Image properties

All Web graphics should have height and width tags to optimize download time. All Web images should be optimized for Web publication, including resizing, cropping and saving for Web use to reduce file size.

Alternative Text (alt tags) should be added for each graphic to comply with accessibility standards.

Permission for use

The University graphics cannot be altered in any way. They are the copyrighted property of the University of Northern Colorado.

To comply with the Family Educational Rights and Privacy Act (FERPA), identifiable student faces must be accompanied by a photo release form. It is the responsibility of the department to obtain and maintain the release form.

All images and photographs obtained from other sources, including copyrighted UNC photos (example: James A. Michener photos) must comply with copyright law.

Logo/header requirements

Each page must include the UNC header banner as the top element of the page. 

Individual UNC logos are optional and are available for use in the content area of Web pages or instructional pages. The official logos can be found on the UNC Marketing Web site. The GIF format is appropriate for Web pages.

Instructional page graphic requirements

An Instructional Page is a page associated with a class, such as a syllabus or assignment, residing on the public UNC server at www.unco.edu. The developers of each Instructional Page are encouraged to include a UNC logo at the top of the page. This logo must be linked to the University Home Page at http://www.unco.edu.


The clarity and composition of the image should be of high quality; blurry images or pictures with too much detail to be clear in a Web page should not be used. Clip art should not be used on Web pages.

Continue to technical requirements