Marketing Planning

University Relations works with university communicators to help develop comprehensive marketing and communications campaigns to promote your university-related program, seminar, workshop, institute or special event. Some specific ways we help include:

  • Developing marketing strategies to integrate into the university’s brand identity
  • Identifying target audiences and developing relevant strategies
  • Developing communications plans to meet over-arching objectives
  • Developing a conceptual framework for the marketing campaign
  • Coordinating projects with writers, designers, photographers, web programmers and printers
  • Obtaining necessary market research
  • Maximizing your use of the allocated marketing budget
  • Selecting imagery and directing photo shoots

To request assistance with your next project, submit our UR Service Request Form.

Please direct marketing-related questions to Lisa Barkley, Marketing Director at (970) 351-2230.

Get the Latest

  • Brand Showcase
  • Publications
  • News
  • UNC Life
  • Survey
  • UNC Impact

UNC Social