Welcome to the Sport Marketing Research Institute
Recent Projects
2007 - 2008
US Olympic Committee Membership Analysis
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The Sport Marketing Research Institute (SMRI) seeks to enrich the learning experience of graduate students studying sport administration by conducting field research for sport enterprises. Toward this end, the SMRI provides high quality research opportunities for both graduate students preparing for careers in sport management and organizations interested in the business of sport.
Services
- Business Plans
- Customer Satisfaction Studies
- Economic Impact Studies
- Licensing Studies
- Market Analysis
- Marketing Plans
- Merchandising Studies
- Needs Assessment Studies
- Organizational Behavior Studies
- Promotion Studies
- Public Relations Studies
- Risk Assessment Studies
- Spectator Analysis
- Sponsorship Studies