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Alt Tags - no wait - Effective Alt Tags

Given the images and their contexts below, write your own alt tag for each graphic.

	Type: Action Context: This blue oval button with the label Clients takes the user to a page with comments from some of the company's clients. Effective Alt Tag: ?
	Type: Simple Content Context: This is a photo of two of the company's managers reviewing design plans at one of the construction sites. Effective Alt Tag: ?
	Type: Simple Content Context: This simple statement Blue Suit Architecture, LLC is the company's logo. Effective Alt Tag: ?
	Type: Action Context: An arrow allowing the user to advance to the next page. Effective Alt Tag: ?

Make them effective and keep them minimal. Our solution for each of these is on the following page.