Wayne W. Melanson, Professor Ph.D. 1990 University of Tennessee, Communications (Emphasis: Advertising) Ed.S. 1975 University of Northern Colorado, Journalism B.A. 1969 Adams State College, Psychology (minor: Journalism)

Melanson worked in newspaper advertising for four years on both dailies and weeklies in Colorado, including the Grand Junction Daily Sentinel and the Sentinel Newspapers in Denver. While a graduate student, he did a summer internship in a Denver advertising agency working on a special project developing advertising plans for small businesses.

His academic career began at the University of Northern Colorado in the mid 1970s teaching advertising and public relations courses. He was chairman of the Department of Journalism from 1976 to 1982, coordinator of the graduate program in journalism from 1985 to 1990. Then in 1991, he joined the faculty at the University of Nebraska-Lincoln where he was an associate professor of advertising in the College of Journalism and Mass Communications. In 1994 he took a position at Texas Tech University in the School of Mass Communications, where he taught advertising and public relations. He returned to the University of Northern Colorado in 1998.

Melanson serves as coordinator of the Public Relations and Advertising Media emphasis, coordinator of the journalism and mass communications internship program and adviser to the UNC campus chapter of the National Association of Black Journalists. He served on the board of directors of the United Way of Weld County and as chair of the United Way's Marketing Communications Committee. Also, Melanson is the immediate past-president of the Southwest Education Council for Journalism and Mass Communication.

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